Privacy policy.

01Introduction

AMcC Group Ltd is committed to protecting your privacy and handling your personal data in accordance with the UK GDPR and Data Protection Act 2018.

02Company details

AMcC Group Ltd
Registered in England and Wales: Company No. 16703011
VAT Number: GB 0990 0133 9804
Registered Office: 128 City Road, London, United Kingdom, EC1V 2NX
Email: contact@amcc.co

03Data we collect

We collect identity, contact, technical, and communication data necessary to deliver services and improve our website. Sensitive data is not collected unless voluntarily provided.

04How we use data

Data is processed to deliver consultancy services, manage relationships, and send relevant updates. Processing bases include legitimate interest, contract performance, and consent.

05Data retention

Personal data is retained only as long as necessary for its purpose or as required by law, typically up to six years. Google Analytics event and user-level data may be retained for up to 14 months. Analytics cookies can persist for up to two years after acceptance unless you withdraw consent or clear them sooner.

06Data sharing

Data may be shared with subcontractors or service providers under confidentiality. We do not sell personal data.

07International transfers

Where data is transferred outside the UK, appropriate safeguards such as Standard Contractual Clauses are applied.

08Security

We employ technical and organisational measures to protect personal data against unauthorised access or loss.

09Your rights

You have rights to access, correct, or delete data, withdraw consent, and complain to the ICO. Contact contact@amcc.co to exercise your rights.

10Cookies

We use Google Analytics 4 to understand how visitors find and use this website. Google Consent Mode starts with analytics and advertising storage denied. Before you accept, or after you decline, the Google tag may send cookieless measurement signals such as the page URL, referrer, browser and device information, but it does not create Google Analytics cookies.

If you accept, analytics storage is granted and Google Analytics may create first-party cookies whose names begin with _ga. Advertising storage, advertising user data and ad personalisation remain denied.

You can change or withdraw your choice at any time from our cookie policy. Withdrawing consent denies future analytics storage and removes first-party _ga cookies from this site. You can also clear cookies using your browser settings.

11Policy updates

This policy may be updated periodically. The latest version will always appear on amcc.co.