AI for Music
& Creative Companies.

An independent AI agency for music and creative businesses. We implement AI and transform how teams work, from strategy to everyday use.

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Selected clients
Cyanite.aiGloComRangePlan.aiGracey + CoSureveyTrueRights

Creativity, empowered by AI.

Most creative businesses are full of AI experiments. We turn them into systems your teams use every day.

Five core services.

AI Strategy

01

AI strategy for record labels, artists and creative organisations: find where AI creates value and decide what to do first.

  • Readiness audit
  • Use-case roadmap
  • Business case
  • Tool selection

AI Implementation

02

Build, integrate and launch AI tools inside the workflows your teams already run.

  • Pilots to production
  • Custom agents
  • Systems integration
  • Performance tracking

Transformation & Change

03

Redesign roles, processes and operating models so AI changes how the business works.

  • Operating model design
  • Change programmes
  • Leadership alignment
  • Ways of working

Training & Capability

04

Give every team the skills and confidence to use AI well and keep improving.

  • Leadership sessions
  • Role-based training
  • Champion networks
  • Playbooks

Fractional CPO or AI Lead

05

Senior AI and product leadership on a part-time basis, embedded in your team.

  • AI leadership on demand
  • Product roadmap
  • Vendor & team oversight
  • Board reporting

Creative industries specialists.

●  Where we work
AI catalogue tagging & metadataAI-assisted A&R discoveryAutomated release marketingAI sync search

From pilot to scale.

●  From 6 weeks
Adoption ↑
01

Discover

Audit workflows, data and skills. Set the baseline.

02

Prioritise

Rank use cases by value and ease. Agree the plan.

03

Implement

Build and integrate tools into live work.

04

Enable

Train teams and set up champions.

05

Measure & Scale

Track results and roll out what works.

Governance & Responsible AI

Policy, risk and oversight built into every stage.

Underpins all stages

AMcC Labs.

●  We build our own AI products. What we learn goes into client work.

Signalised.ai

AI signal intelligence for the creative industries.

Layar

Private, portable memory for the AI tools you use.

MusicSpace

An AI-powered space for music teams and artists.
Alexander McCloy, founder of AMcC
Founder Substack
Alexander McCloy

Practical notes on AI, operations and creative change.

AI in music and creative industries.
●  Our story

Built by people who spent fifteen years changing creative businesses from the inside.

Why we started AMcC

Questions, answered.

What does AMcC do?

AMcC is an independent AI agency for music and creative businesses. We help music companies, artist managers, film and TV producers, publishers, agencies and games studios turn AI experiments into tools and ways of working their teams use every day.

Do you build AI strategies for record labels and artists?

Yes. We create AI strategies for record labels, artists and their management teams, music publishers and creative organisations. We find where AI creates value, decide what to do first, and roll it out with the people involved.

What does AI for music look like in practice?

AI for music covers catalogue tagging and metadata, A&R discovery, release marketing, sync search, fan insight and content workflows. We implement these inside the tools and teams that labels, managers and artists already use.

Which industries do you work with?

Music (labels, publishers and artists), artist management, film and TV, publishing, advertising, games and live events. Typical work includes AI catalogue tagging and metadata, AI-assisted A&R, AI script coverage, AI dubbing and subtitling, generative production workflows and AI localisation.

What AI services do you offer?

Five core services: AI strategy, AI implementation, transformation and change, training and capability, and a fractional CPO or AI lead. You can use one or combine them.

How long does an AI implementation take?

Engagements start from 6 weeks. We work through five stages, Discover, Prioritise, Implement, Enable, and Measure & Scale, with governance and responsible AI built into every stage.

What is a fractional CPO or AI lead?

A senior AI and product leader who works with your team part-time. They own your AI roadmap, manage vendors and teams, and report to your board, without the cost of a full-time hire.

Where is AMcC based?

London, with a second base in Santiago de Chile. We work with creative businesses across the UK, Europe and Latin America.

How do we get started?

Book a 30-minute call. You will leave with three practical next steps for AI in your business.

Let’s talk.

A 30-minute call. Three practical next steps.

Or email us
contact@amcc.co